This course introduces learners to the use of social media in communicating, marketing, public relations, and fundraising for nonprofits. It explores the major social media platforms (Facebook, LinkedIn, Twitter, YouTube, Pinterest) as vehicles for nonprofits to reach their members, volunteers, and donors.
Price: $99.00


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    This course, offered by our accredited school partners, introduces learners to the use of social media in communicating, marketing, public relations, and fundraising for nonprofits. It explores the major social media platforms (Facebook, LinkedIn, Twitter, YouTube, Pinterest) as vehicles for nonprofits to reach their members, volunteers, and donors. Enroll through one of our accredited university or college partners today!
    After completing this course, you will be able to: Discuss the importance of social media to nonprofits for communicating, marketing, public relations, and fundraising Explain how social media can be used to better engage a nonprofit's audience Outline the key questions nonprofits should consider as they become involved in social media Discuss the strengths and weaknesses of Facebook, LinkedIn, Twitter, YouTube, Pinterest and other social media platforms Discuss the costs involved in social media Explain the importance of establishing social media policies for your nonprofit Discuss the measurement of social media effectiveness in communicating messages and in fundraising Outline tools and techniques for successful social media use by a nonprofit Apply your understanding of the social media environment to case studies
    All required reference materials are provided with this program. Technical requirements: Internet Connection • Broadband or High-Speed (DSL, Cable, Wireless) Hardware Requirements • Processor - 2GHz Processor or Higher • Memory - 1 GB RAM Minimum Recommended Software Requirements • Operating Systems - Windows 7, 8 or 10; Mac OS x 10 or higher • Microsoft Office 2007, 2010 or 2013 or a Word Processing application to save and open Microsoft Office formats (.doc, .docx, .xls, .xlsx, .ppt, .pptx) • Internet Browsers - Google Chrome is highly recommended • Cookies MUST be enabled • Pop-ups MUST be allowed (Pop-up Blocker disabled) • Adobe PDF Reader
    This course provides students with qualified support professionals to guide them through their learning experience. The student support team is available to answer any questions a learner may have including questions on course content, course material, certifications, and registration or enrollment questions. Support advisers also monitor the progress of learners to ensure training retention and program advancement.

    Product Type:
    Course
    Course Type:
    Professional Enrichment
    Level:
    Beginner
    Language:
    English
    Hours:
    5
    Duration:
    1 month
    Avg Completion:
    1 Month

      • 100% Online, Self-Paced
      • Open Enrollment
      • Admissions and Student Support
      • Multimedia Rich and Interactive Content
      • Industry Certification Exam, when applicable
      • Hands-on Opportunity Upon Completion

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